Meow Wolf, Las Vegas
Mobile photography from a large-scale, interactive, and immersive art installation.
This post is “too long for email”, so Substack might cut it short in your inbox. If that happens, click ‘View in browser’ at the top right of the email to read the full content.
Raise your hand if you’ve ever been to any of the Meow Wolf locations. I’m guessing for almost all of you, the answer is, “What are you TALKING about?!” Don’t worry. I’m here to help. That’s why this week’s newsletter is all about my visit to Meow Wolf Omega Mart, located in Las Vegas, Nevada.
I’ve now visited three of the five locations: Vegas, Denver, and Santa Fe. Whenever people ask what Meow Wolf is, I try to explain that it’s an art installation on steroids. It’s located in a massive warehouse with multiple rooms and floors of different types of art. Some of the art is interactive, some of it is coded, and some of it is a secret. There are tunnels and hidden doors that lead you into the rooms with the idea that you are supposed to sit and watch the art for a little bit. It’s all very weird, quirky, and interesting. Honestly? Some of you might like it better if you were on drugs.
The Vegas location started differently than the other two in that they had art pieces outside of their warehouse called Art Island.
There were several interesting sculptures other than this one. I didn’t know until later that these pieces come from the Burning Man festival.




Omega Mart, the art installation, was in a building called AREA15. The warehouse includes other retail and entertainment businesses. There was a bar in the middle with a huge artificial Japanese maple tree made up of LED lights. As we waited to get into the art installation, I stared at the tree, watching the leaves change color. It was stunning.
There were also signs all over saying, “AREA15 does not exist.” For those of you who are not American, this is a play on Area 51, a highly-classified Air Force base outside of Las Vegas that “doesn’t exist.”
Each location has a different theme. The theme for Vegas is called Omega Mart, with their tagline stating, “Discover the greatest supermarket experience in the world.” There’s always a story behind the theme, but I did not have enough time to dive into it. From what I gathered, there was a woman who grew up to be the CEO of Omega Mart, inheriting it from her dead parents. I think she represents evil capitalism? There is something wrong with the mart, so weird things happen throughout the art installation. If it doesn’t make sense, don’t worry. Look at the pictures, and then decide if you want to visit to understand it better.
I will note that a lot of these pictures are purposefully abstract. That’s part of the fun (to me) of Meow Wolf locations. Also… Meow Wolf does not allow cameras with detachable lenses inside, so this is all mobile photography from my Pixel 9 Pro XL.









Weird? Absolutely. Fun to visit? Hell yes. I appreciated that I was not only able to visit a new (to me) Meow Wolf location but also that I didn’t have to spend the day walking the strip. It was the perfect end to my five days in Vegas.
Cheers.
Great images Rachel, I wish I’d known about this place when I was in Vegas, I wouldn’t have to have walked the strip. 😂
Oh, very cool!! Thanks so much for sharing. I’ve not heard of this (I’ve been living outside the US for 20 years now) but will HAVE to check out a location if I ever get back for a road trip (NOT happening anytime during the current administration). 😍